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March 24, 2004

Times Square Goes Gaming

Video game enthusiasts have yet another reason to travel to the greatness that is the Big Apple–a video game billboard in the heart of Times Square.

Yahoo! Autos has put up a gigantic ad that features a car racing game, and anyone with a cellphone can play. So if you find yourself on 43rd Street and Broadway scouting for celebs in the MTV studios, you can pass the time by dialing 1-800-660-4402. When your turn arrives, use the '2' button to accelerate and the '8' button to slow down. No steering necessary.

Passers-by will be able to play the game for approx. 25 minutes out of every hour, from now through April 22.

LINK: http://www.ny1.com/Living/technology.html

Posted by gamegal at March 24, 2004 03:50 PM